Client: San Diego Chargers
Role: UX Design, Development
The San Diego Chargers came to the Morris Agency looking for interactive products to increase ticket sales and reinforce fan loyalty.
Working as a contractor for the design team, I was an integral part of this season's campaign. Early meetings with the agency and client helped form strategies on what was possible and how to best approach production. Several designs and prototypes were presented before setting out on final directions. Ambitious goals were met with creative solutions necessary to deliver this project on time and budget.
Digital advertising, a DVD FanKit, and an online brand guide were all important elements that led to another successful season. Engagement for the year was up sharply and helped to drive ticket sales. The brand guide established design standards for partners and vendors for years to come.
Let's work together and create a strategic plan that brings success to your next project.